Most people see a finished website and assume it’s all about how it looks. But great web design isn’t just visual — it’s technical, strategic, and quietly complex behind the scenes.
At Lune Studio, every website is built to meet one simple goal: help your business grow. That means clean design, clear messaging, and a smart technical foundation that’s built to last.
In this post, we’re lifting the lid on how we actually build a site — the full process from that first chat to technical launch checks.
Every build starts with understanding you:
We talk, listen, ask questions — and figure out what success looks like. For some clients, it’s more form submissions. For others, it’s a faster site, easier navigation, or simply looking more professional than competitors.
🎯 The takeaway: we don’t build “nice” websites. We build the right websites.
Before any design starts, we map out your site architecture:
We also help shape your website copy — making sure it speaks to your audience, builds trust, and has a clear call-to-action.
And yes, we’ll handle all the awkward stuff like cookie popups and legal disclaimers.
This is where the nerdy stuff happens — and it matters more than people realise.
Before launch, we make sure your website is:
✅ Optimised for speed
✅ SEO-friendly
✅ Compliant
We’ve seen sites lose visibility just because these basics weren’t done right.
Once the plan is approved, we start building in Webflow, our platform of choice for speed, design freedom, and SEO performance.
Every site is:
You’ll get a live preview link throughout the build — and we’ll iterate based on feedback.
If your business could benefit, we’ll layer in AI tools like:
Not every business needs these, but if you’re ready to save time and automate repetitive tasks, we’ll help you do it properly.
Before any site goes live, we run a full technical & compliance audit:
We don't just “publish and hope.” Everything is triple-checked.
Once live, you get:
We also set calendar reminders to revisit your site every year, ensuring it stays modern, compliant, and effective.
A great website isn’t about flair — it’s about function, speed, clarity, and strategy. It’s your 24/7 sales team, receptionist, and brand ambassador in one.
We build sites we’re proud of. But more importantly, we build sites that work.
👉 Request Your Free Website Audit
Let’s see how your current site stacks up — no pressure, no jargon, just honest advice.